Butchering “Food You Can Believe In”: Dickson’s Farmstand Meats, Part I
Supermarket meat doesn’t look the same to everyone…
Meet Jake Dickson, owner and operator of Dickson’s Farmstand Meats in New York City.
For Jake, supermarket meat is a turn-off. He’s one of many inspired by the work of Michael Pollan and The Omnivore’s Dilemma. But one of few who actually went on to seek a more hands on experience working on small to large farms, in butcher shops and slaughter houses to really understand the big picture of where meat comes from. And for Jake, good meat comes from small, sustainable, local farms…a philosophy he adheres to for his business.
Dickson’s Farmstand is special because they know the story behind every piece of meat in their meat case. They go out of their way each week to source and butcher whole pork, lamb, beef and poultry from farmers who care about their animals. Farmers who believe that happy animals make a huge difference.
So come take a peek into Jake’s NEW meat shop, hear how he’s working to educate customers on trying new cuts of meat, and see for yourself why his products are “food you can believe in”.
For more info, stop by their Chelsea Market shop or visit: http://www.dicksonsfarmstand.com/
Thanks for watching food. curated.!
Another great video. Food Curated is really helping change the way American’s think about food and I applaud them for that.
Thanks Steve. I appreciate that you see my videos in that light. I love that I get an education too while being in the moment shooting with these lovely food folks. Please spread the word…I promise to make as many video stories as possible
Way to go Jake
Great poise and great presentation
Best regards,
Peter
You do a really great job with these videos! They are professional but don’t feel like a commercial. I was thinking about making a nice prime rib for V-day so we’ll give Dickson’s a try. =)
Thanks Jessica! I aim to help people connect with good food, and video helps tell the story b/c you can actually watch the food in action and see the people for who they are…their beliefs, their creations…it’s inspiring! Hope you share my site with your friends!
I’ve had these Dickson’s sausage–yum. I love what Jake says about “taking a leap of faith.” I think living with serendipity in the market is a more exciting, rewarding way to cook–even if you’re cooking for a family.
Hey Adriana, I agree. Butcher knows best. It’s good to start being open-minded about unusual meat cuts. I love that he wants to educate people on the whole animal. I rather be an educated eater.
I’ve had the pleasure of tasting many of Dickson’s Farmstand Meats products. They definitely are a vast improvement over anything I have purchased from the supermarket, and the different cuts of meat make it exciting to try new things. Great video, nice job on the shots and the editing.
Great piece Liza. I’m super excited to check out Dickson’s next time I’m in Chelsea Market. Do you know of any similar butchers in Brooklyn?
Fantastic video Jake
The whole family loves the whole line
Thanks for the video. Great to see some insight into this operation and the philosophies of the owners. I’ve had a few products from them and they are very good. I feel like there’s a bit of attitude in their retail operation (maybe they get a lot of annoying customers?) so I’ve been hesitant to ask a lot of questions while shopping there because they seem put off by it, and there’s really no printed information in the shop to inform you of their practices or sources of their product. It really felt more like some sort of trendy hipster locavore haunt than a traditional neighborhood butcher, but I’m glad to find this video and see that it’s not really so. Hopefully as they get established it will become a more friendly place to shop.
Oh my GOD! Starting from 02:20, there’s a bicycle leaning on the wall. I enjoy cycling, that’s why I notice it
I would think you’d notice all the meat being butchered
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I’ve had the pleasure of tasting many of Dickson’s Farmstand Meats products. They definitely are a vast improvement over anything I have purchased from the supermarket, and the different cuts of meat make it exciting to try new things. Great video, nice job on the shots and the editing.
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